Free Amazon bullet points generator.
Paste an ASIN. Cosmy finds what your five bullets leave out, then rewrites them with the facts shoppers and Amazon's AI look for.
Paste a 10-character ASIN or an Amazon product link.
Free account, no credit card. Works on 8 Amazon marketplaces.
Trusted by 7-figure Amazon sellers and agenciesFive bullets that answer before shoppers ask.
What your bullets miss
Vague claims flagged and the facts buyers need, like sizes, materials and how long it lasts.
Five new bullets
Benefit first, proof second, written to be read by people and by Amazon's AI.
Built for CoSMo
Each bullet covers the dimensions Amazon's CoSMo algorithm looks for: purpose, use, audience, capabilities.
Your brand rules
Your tone and the words you never use, applied to every rewrite.
STANLEY Quencher ProTour Flipstraw Tumbler, 30 oz, Rose Quartz
B0DCDZP98B · amazon.com
Your bullets today
- Ice-Cold Refreshment, All Day: Thanks to double-wall vacuum insulation, your drinks stay ice cold for hours. Whether you're at the gym, on a hike, or at your desk, the Quencher ProTour keeps your water refreshingly chilled.
- Leakproof Hydration: The ProTour Flip Straw lid lets you sip without worry. Just flip up the built-in straw for a quick drink, then snap it shut to prevent spills.
- Built to Last, Built for You: Made from 18/8 recycled stainless steel, this BPA-free tumbler is as durable as it is sustainable. It's dishwasher-safe, meaning no hassle when it's time to clean.
Cosmy's rewrite
- ICE STAYS FROZEN 24+ HOURS: Double-wall vacuum insulation keeps drinks ice cold through a full workday, a gym session and the drive home
- MADE FOR COMMUTERS, ATHLETES AND STUDENTS: The leakproof ProTour flip straw snaps shut for your bag; the narrow base fits most car cup holders
- ONE DESIGN, FIVE SIZES: Also in 14, 20, 40 and 64 oz; the straw and lid come apart for the top rack of the dishwasher
- BUILT TO LAST, BPA-FREE: Made from 18/8 recycled stainless steel, with a textured grip that is comfortable to carry all day
- MADE FOR COLD DRINKS: Designed for water, iced coffee and smoothies; not for hot drinks, so every sip stays cold
Today's copy from Cosmy's analysis of this listing. The rewrite is an example.
How to optimize Amazon bullet points in 3 steps.
- 1
Paste an ASIN
Any product on 8 Amazon marketplaces.
- 2
Cosmy reads your bullets
Against CoSMo, the questions Alexa for Shopping asks and what your reviewers say.
- 3
Copy five new bullets
Ready to paste into Seller Central.
Bullets are where Amazon's AI looks for answers.
When a shopper asks Alexa for Shopping a question, the answer has to be in your listing, and most of it lives in the bullets. "Keeps drinks cold for hours" answers nothing. "Ice lasts 24+ hours" answers the question and wins the click. Good bullet points are specific, and specific is what an AI can quote.
Questions, answered.
Still unsure? Book a demo.
Is this Amazon bullet points generator free?
Yes. Create a free Cosmy account, no credit card needed. The Free plan includes 5 credits a month, and one analysis uses one credit.
How do I optimize my Amazon bullet points?
Lead each bullet with a benefit, back it with a hard fact, and cover the questions buyers ask most: size, material, compatibility, care, who it's for. Cosmy finds the missing facts from your listing, your reviews and Alexa for Shopping, then writes the bullets.
What is CoSMo?
CoSMo is the algorithm Amazon uses to understand what a product is for and who it suits. Cosmy scores your listing on its dimensions and writes bullets that cover the gaps.
Can it rewrite the title and description too?
Yes. The same analysis can rewrite your title, Item Highlights, bullets and description.
Which marketplaces are supported?
8 Amazon marketplaces: Canada, France, Germany, India, Italy, Spain, the UK and the US.
Bullets that answer the question.
Paste an ASIN. Your first analyses are free.
Paste a 10-character ASIN or an Amazon product link.